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Posts Tagged ‘Lance Armstrong

Lance Armstrong has become a big fan of Twitter and has used it to help motivate and inspire fellow cancer survivors: http://www.usatoday.com/sports/cycling/2009-08-23-lance_N.htm?POE=click-refer

Lance Armstrong

Men’s Health writer, Christopher McDougall writes about the elusive determination of the seven-time Tour de France winner and cancer survivor.  There is great insight into what drives Armstrong, how hard he trains, and how committed he is to winning the global fight against cancer.  Lance’s foundation, Livestrong, which began during his three year absence from cycling between 2001 and 2003, has grown from a tiny venture in an Austin, Texas office park into a multimillion dollar, international campaign to eliminate cancer.  A quote from the article confirms Armstrong’s dedication:

“In fact, Lance is so determined in his grudge match against the disease that he’s targeting not just one kind of cancer in just one country-he’s taken on the nearly unimaginable tasking of fighting it in every corner of the planet.”

Click here to read the rest of the article in Men’s Health Magazine:

http://tinyurl.com/bpycvs

Courtesy David Sherman

Courtesy David Sherman

Twitter, the micro-blogging site used to keep friends up-to-date with “What am I doing” text messages has caught on with athletes and entertainers in a big way.  Numerous celebrities have already begun using twitter, including one of our clients, Natalie Gulbis.  With the help of Kathleen Hessert, Lead Legacy Direct Advisor, Natalie has created her own twitter account, which you can view at the following link:

https://twitter.com/natalie_gulbis

Natalie’s 960 followers pale in comparison to Shaquille O’Neal’s 25,814 followers.  However, Natalie is proving that she can be her own “unique brand” through twitter, where she talks to her followers about maintaining proper diet and exercise as a professional athlete.

Natalie also shows evidence of her community involvement while helping out at the local Boys & Girls Club of North Las Vegas, using twitPic, which is a complimentary service to her updates.  You can view the picture here:

http://twitpic.com/vkev

Twitter’s most recent press article in the New York Times can be viewed below.  The article includes mentions of Gulbis and O’Neal and their enthusiasm for twitter, as well as their hesitations.  Overall, both athletes realize that they are increasing their already high exposure, but doing so through their own unique thoughts and experiences.  Other celebrities who have caught onto twitter besides Gulbis and O’Neal include Saturday Night Live’s Jimmy Fallon, former NFL star, Jerry Rice, as well as actor, Luke Wilson and Tour de France champion, Lance Armstrong.

http://www.nytimes.com/2009/01/05/technology/internet/05link.html?scp=1&sq=Twitter&st=cse

In case you missed it, BusinessWeek recently published their list of the “Power 100: The 100 Most Influential People in Sports.”  At the top of this year’s list is none other than Tiger Woods, perhaps the greatest golfer of all time.  Below, you will find the top half of the list (numbers 1-50) or you can view the entire list here:

http://www.businessweek.com/magazine/content/08_41/b4103052320774.htm?campaign_id=rss_topStories

1 Tiger Woods Golfer, PGA Tour
2 Roger Goodell Commissioner, NFL
3 David Stern Commissioner, NBA
4 George Bodenheimer President, ESPN
5 Dick Ebersol Chairman, NBC Sports
6 Phil Knight Chairman, Nike
7 Bud Selig Commissioner, MLB
8 Brian France Chairman & CEO, Nascar
9 Michael Jordan Basketball Legend, NBA
10 Sean McManus President, CBS Sports
11 David Hill Chairman & CEO, Fox Sports
12 Rupert Murdoch Chairman & CEO, News Corp.
13 Myles Brand President, NCAA
14 Tony Ponturo VP, Global Media, Anheuser-Busch
15 Lance Armstrong Tour de France Champion
16 Theodore Forstmann Chairman & CEO, IMG
17 Lebron James Basketball Player, Cleveland Cavaliers
18 Donald Fehr Executive Director, MLBPA
19 Steinbrenner Family Principal Owners, New York Yankees
20 John Henry Owner, Boston Red Sox
21 Gary Bettman Commissioner, NHL
22 Philip Anschutz Founder, Anschutz Entertainment Group
23 Tim Leiweke CEO, Anschutz Entertainment Group
24 Robert Kraft Owner, New England Patriots
25 Brian Roberts Chairman & CEO, Comcast
26 Jerry Jones Owner & GM, Dallas Cowboys
27 Tim Finchem Commissioner, PGA Tour
28 Kobe Bryant Basketball Player, Los Angeles Lakers
29 Peyton Manning Quarterback, Indianapolis Colts
30 John Skipper Executive V.P. of Content, ESPN
31 Mark Parker President & CEO, Nike
32 Ed Goren President, Fox Sports
33 Malcom Glazer Owner, Manchester United
34 Tom Brady Quarterback, New England Patriots
35 Jeff Urban V.P., Sports Marketing, Gatorade
36 Paul Allen Owner, Seattle Seahawks
37 Scott Boras President, Scott Boras Group
38 Dale Earnhardt Jr. Driver, Nascar
39 Peter Ueberroth Chairman, U.S. Olympic Committee
40 Chase Carey CEO & President, DirecTV
41 Rick Dudley President & CEO, Octagon
42 Michael Phelps Gold Medal Swimmer, U.S. Olympic Team
43 George Pyne President, IMG Sports & Entertainment
44 Mark Cuban Owner, Dallas Mavericks
45 Alex Rodriguez Third Baseman, New York Yankees
46 Casey Wasserman CEO, Wasserman Media Group
47 Jack Nicklaus Golf Legend, PGA Tour
48 Mark Ford President, Sports Illustrated Group
49 Bob DuPuy President & CEO, MLB
50 Danica Patrick Driver, Indy Racing League

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