Posted by: Legacy Direct on: November 17, 2009
The LPGA has officially launched Outside the Ropes a program which promotes charitable activities designed to benefit tournaments and title sponsors. Among the pros who are involved with Outside the Ropes are Vicky Hurst, Stacy Lewis, Christina Kim, Jane Park, Leah Wigger, Brandi Jackson, and Mindy Kim. http://www.golf.co.uk/news/lpga_officially_launches_outside_the_ropes_program/266964.shtml
Posted by: Legacy Direct on: February 11, 2009
Jon Show, writer for Sports Business Journal, has a great article about how the sport of golf is a sport struggling to hold onto an identity in which the primary fan base is much older and wealthier than some of the PGA professionals themselves. Given the recent economic conditions and a marketing shift by the [...]
Posted by: Legacy Direct on: October 14, 2008
George Tanber wrote a recent article for ESPN.com on Lorena Ochoa, the number one ranked woman golfer in the world. For the talented Ochoa, a 26-year old Mexican-American, her accolades on the course are numerous, but it is her influence outside of the arena of professional golf that Tanber explains makes “the definitive mark of [...]
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