Legacy Direct Blog

Posts Tagged ‘Shaquille O’Neal

Shaq makes an appearance at LSU golf fundraiser

Posted by: Legacy Direct on: September 14, 2009

As he always does, Shaquille O’Neal made his presence known at a local golf event that helps student athletes build a strong foundation after college: http://www.nola.com/lsu/index.ssf/2009/09/shaquille_oneal_lends_time_and.html

SMC Releases a Glossary of Social Media Terms for Client Benefit

Posted by: Legacy Direct on: January 26, 2009

Kathleen Hessert plays an integral role as the lead Legacy advisor at Legacy Direct.  Hessert brings over 20 years of experience working with high-profile athletes such as Peyton Manning and Shaquille O’Neal, helping them to become better communicators in front of the media.  While at Sports Media Challenge, Hessert also developed the Buzz Manager product, [...]

Athletes and Entertainers Use Twitter to Convey Their Unique Brands

Posted by: Legacy Direct on: January 6, 2009

Twitter, the micro-blogging site used to keep friends up-to-date with “What am I doing” text messages has caught on with athletes and entertainers in a big way.  Numerous celebrities have already begun using twitter, including one of our clients, Natalie Gulbis.  With the help of Kathleen Hessert, Lead Legacy Direct Advisor, Natalie has created her [...]

Shaquille O’Neal and Twitter

Posted by: Legacy Direct on: November 20, 2008

For those of you who don’t know what Twitter is: According to their website, “Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?” So, what happens when a 33-year old Suns fan pretends to be Shaquille [...]


 

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