Posted by: Legacy Direct on: June 28, 2010
By TERRY LEFTON Staff writer, Sports Business Journal Published June 28, 2010 : Page 33 MLB sponsors are generally following the league’s initiatives when it comes to All-Star Game activation, plugging into a variety of “Going Beyond” initiatives, or adding complementary cause-related activities. Bank of America will use the game to tout its call for [...]
Posted by: Legacy Direct on: December 10, 2009
When all is said and done, baseball is a business. There are some unenviable tasks that are necessary in order to keep the product, in this case the Detroit Tigers, moving forward. The general manager, Dave Dombrowski, stated that trading Curtis Granderson was one of the more difficult moves he has had to make because [...]
Posted by: Legacy Direct on: December 1, 2009
Derek Jeter of the New York Yankees has recently been awarded the 2009 Sports Illustrated Sportsman of the Year. It is hard to believe that after all the Yankee greats, Jeter is the first Yankee to win the award. It would also be difficult for someone to argue for someone to else to be awarded [...]
Posted by: Legacy Direct on: November 20, 2009
David Ortiz, aka Big Papi, is holding his 2nd annual charity golf event in the first week in December. Last year’s event raised more than $300,000 for the David Ortiz Children’s Fund, which provides children in New England and the Dominican Republic access to pediatric critical care. http://boston.redsox.mlb.com/news/article.jsp?ymd=20091117&content_id=7676002&vkey=news_bos&fext=.jsp&c_id=bos
Posted by: Legacy Direct on: October 30, 2009
Before the start of Game 2 of the World Series last night, Derek Jeter was presented with the Roberto Clemente Award for his leadership in his Turn 2 Foundation which creates and supports signature programs and activities that motivate young people to turn away from drugs and alcohol. http://mlb.mlb.com/news/article.jsp?ymd=20091029&content_id=7573566&vkey=news_mlb&fext=.jsp&c_id=mlb
Posted by: Legacy Direct on: May 29, 2009
The Tigers released Sheffield — and swallowed nearly $14 million — when they determined at the end of spring training that they would be better off with a designated-hitter-by-committee. The Mets signed Sheffield shortly thereafter. Now that he’s hitting .291 with five home runs, they’re probably wondering where they would be without him. See More: [...]
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